Pele Brings in Who’s Who of Sports for a Charity Auction

Pele – football legend has gathered who’s who of football for a charity event to help Brazil fight the pandemic. From Pele’s own Brazil jersey to a black shirt signed by Dan Carter, to a photo autographed by Derek Jeter, to heartthrob David Beckham’s AC Milan shirt, to things from Icon Cristiano Ronaldo and Kylian Mbappe, and much more will be up for sale at an auction next month. The auction is organized by Pele for his foundation created in 2018. The foundation works towards helping underprivileged kids.

Pele A Legend

Pele – the 80-year-old legend is the only player in the world to have three World Cup winner’s medals in his name. He is called the greatest player in the world for a reason. He is from Brazil, and the money raised from the auction will be used to help Brazil recover from the pandemic. After U.S – Brazil comes second in the world wrt Covid related deaths. Martin Nolan, executive director, and CFO Julien’s Auctions called Pele an icon, adding that other players look up to him. Pele had spent the pandemic at home in his bubble, which afforded him time to work on this project. Apart from providing his own items for the auction to be held on September 22nd, and even called in favors from his friends in sports and entertainment.

What Else Will Be Auctioned?

Apart from the jerseys and autographed photos from Pele, the auction will also include things signed by ex-teammates like Jairzinho, Rivellino, and Clodoaldo. There will also be items signed by players like Neymar, Roberto Baggio, and Roger Milla. World Cup winner Franz Beckenbauer also contributed many items like a ball from the 2015 Champions League final. Gold plated bronze cast of Pele’s foot created by Dante Mortet is one of the most highly valued things on the auction. This auction will be held at Mall Galleries in London and is also open to online bidders.

Startup Turns Appalachia From a Coal Country Into an Agricultural Hub

AppHarvest is a revolutionary startup that aims to restore the economically suffering communities of Appalachia, the former coal country, and reposition it as a thriving agricultural hub. The best part? That plan is already on the way.

Woman doing quality control inside one of the indoor farms

The Kentucky-Based Company With a Mission to Save the Appalachia

AppHarvest is currently building some of the world’s largest indoor farms, with its first harvest already on the shelves of stores like Kroger and Walmart. The company recently went public and managed to attract Martha Stewart herself as a board member. Several of its facilities are already producing fruits and vegetables, and AppHarvest is on its way to becoming the national leader in alternative farming.

Tomatoes growing in AppHarvest's indoor farms

Their three huge indoor farms are located in Appalachia and are able to produce 30 times more food compared to a traditional farm. Those numbers are a result of the cutting-edge indoor technology, space-saving, and rainwater recycling that AppHarvest is using in all of its facilities.

A Sustainable Approach to Food Production

In a recent press release, Martha Stewart praised the successful first harvest of the company, stating that its sustainable approach “is the future of food.” That future consists of nutrient-rich, pesticide-free, and flavorful produce that will really make a difference. The company’s Morehead Kentucky headquarters boast impressive numbers: they can grow about 45 million pounds of chemical pesticide-free, non-GMO tomatoes each year, regardless of the burden of the seasons. Stewart shared she’s already testing the first batch of tomatoes and can’t wait to use them in her famous recipes.

Tomato produce by AppHarvest

Carefully nested in Appalachia, the farms are just a day’s drive from more than 80% of the American population. That way, AppHarvest is both able to keep its promise to help Appalachian communities thrive and make sure its produce is reaching markets fresh and quickly.

Outside one of the indoor farms

The future’s looking bright, too. With over $1 billion secured in financing, AppHarvest is hoping to have a total of 12 indoor farms up and running within the next four years.